Creating iOS apps begins with clarity: identifying the target users, defining the app’s purpose, and determining the first release's core problem to solve. A solid discovery phase clarifies the MVP boundaries, helps select an appropriate architecture, and avoids features that seem impressive on paper but do not enhance actual usage.

After the foundation is in place, attention moves to how the UI behaves, performance, and stability across different iPhone models and iOS versions. Consistent navigation schemes, careful state handling, and well-planned integrations (payments, authentication, analytics, backend APIs) simplify maintenance and scaling after the App Store debut.